• News
    • Latest news
    • News search
    • Health
    • Finance
    • Food
    • Career news
    • Content series
    • Try Devex Pro
  • Jobs
    • Job search
    • Post a job
    • Employer search
    • CV Writing
    • Upcoming career events
    • Try Career Account
  • Funding
    • Funding search
    • Funding news
  • Talent
    • Candidate search
    • Devex Talent Solutions
  • Events
    • Upcoming and past events
    • Partner on an event
  • Post a job
  • About
      • About us
      • Membership
      • Newsletters
      • Advertising partnerships
      • Devex Talent Solutions
      • Contact us
Join DevexSign in
Join DevexSign in

News

  • Latest news
  • News search
  • Health
  • Finance
  • Food
  • Career news
  • Content series
  • Try Devex Pro

Jobs

  • Job search
  • Post a job
  • Employer search
  • CV Writing
  • Upcoming career events
  • Try Career Account

Funding

  • Funding search
  • Funding news

Talent

  • Candidate search
  • Devex Talent Solutions

Events

  • Upcoming and past events
  • Partner on an event
Post a job

About

  • About us
  • Membership
  • Newsletters
  • Advertising partnerships
  • Devex Talent Solutions
  • Contact us
  • My Devex
  • Update my profile % complete
  • Account & privacy settings
  • My saved jobs
  • Manage newsletters
  • Support
  • Sign out
Latest newsNews searchHealthFinanceFoodCareer newsContent seriesTry Devex Pro
    • News
    • #innov8aid

    Now available: Health insurance for $3 per month

    Pakistan’s urban poor are taking advantage of an innovative microinsurance scheme launched by Naya Jeevan.

    By Ivy Mungcal // 07 July 2011
    A Pakistani driver keeps his eyes on the road. Photo by: Patrick and Martha / CC BY

    For just $2.50 a month, thousands of low-income Pakistanis are gaining access to in-patient and emergency health care. How? Through an innovative microinsurance scheme operated by the multinational nonprofit Naya Jeevan.

    Health coverage. Funeral coverage. Disability and accident coverage. Problems with crops and livestock. – Microinsurance isn’t exactly a new concept; it is being used to help the poor deal with an increasing number of circumstances.

    But Naya Jeevan scheme is not just cutting-edge, it’s also timely: After severe flooding in 2010 rendered 20 million Pakistanis homeless, the country’s urban population grew even more rapidly than before. Cities became more crowded, with newcomers scrambling for low-paying jobs that provided little to no insurance against life’s eventualities.

    Naya Jeevan’s client list includes domestic helpers, maids, cooks, nannies, drivers, factory workers and contractual employees, who gain coverage of emergency and inpatient care worth up to $1,800 per year.

    To reach its target audience, Naya Jeevan connects with private corporations, schools and other nonprofit groups to convince them to purchase health plans for their low-income staff – an approach that is proving effective. Big multinational companies like Unilever have signed up as partners, and the scheme has enrolled more than 13,000 workers since its launch in 2007.

    Plans are affordable since they are designed especially for low-income workers. They become even more affordable because part of the insurance’s actual cost is covered by Naya Jeevan’s partner organizations – leaving workers to pay only a minimal monthly premium. Some organizations even pay for that, too.

    Naya Jeevan’s example illustrates how “micro”-services and products can help address some of the today’s most pressing development challenges. What’s next in the evolution of these micro-schemes?

    Read more on microfinance and microcredit:

    • Distinguishing Microcredit From Microfinance

    • How to Become a ‘Banker to the Poor’

    • Kiva Fellows Connect Online Lenders with Borrowers

    • Microfinance Jobs for Beginners

    • The Maturation of Microfinance

    • Global Health
    Printing articles to share with others is a breach of our terms and conditions and copyright policy. Please use the sharing options on the left side of the article. Devex Pro members may share up to 10 articles per month using the Pro share tool ( ).

    About the author

    • Ivy Mungcal

      Ivy Mungcal

      As former senior staff writer, Ivy Mungcal contributed to several Devex publications. Her focus is on breaking news, and in particular on global aid reform and trends in the United States, Europe, the Caribbean, and the Americas. Before joining Devex in 2009, Ivy produced specialized content for U.S. and U.K.-based business websites.

    Search for articles

    Related Stories

    Accelerating Action: Sponsored by World Child CancerOpinion: UHC must start somewhere — why not childhood cancer?

    Opinion: UHC must start somewhere — why not childhood cancer?

    Most Read

    • 1
      Lasting nutrition and food security needs new funding — and new systems
    • 2
      The UN's changing of the guard
    • 3
      The power of diagnostics to improve mental health
    • 4
      The top local employers in Europe
    • 5
      FfD4 special edition: The key takeaways from four days in Sevilla
    • News
    • Jobs
    • Funding
    • Talent
    • Events

    Devex is the media platform for the global development community.

    A social enterprise, we connect and inform over 1.3 million development, health, humanitarian, and sustainability professionals through news, business intelligence, and funding & career opportunities so you can do more good for more people. We invite you to join us.

    • About us
    • Membership
    • Newsletters
    • Advertising partnerships
    • Devex Talent Solutions
    • Post a job
    • Careers at Devex
    • Contact us
    © Copyright 2000 - 2025 Devex|User Agreement|Privacy Statement