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    • News
    • In the news: 20102 Social Good Summit

    Playing for global good

    The Global Good Challenge aims to build awareness of some of the world’s toughest challenges — from preventing malaria to protecting children from preventable diseases to empowering women and girls — through the use of technology.

    By Jenny Lei Ravelo // 25 September 2012

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    You don’t have to spend a dime to see Lady Gaga backstage at one of her concerts or to attend the next MTV Music Awards. You just need to go online and play a simple game using various social media platforms.

    The Global Good Challenge aims to build awareness of some of the world’s toughest challenges — from preventing malaria to protecting children from preventable diseases to empowering women and girls — through the use of technology. The challenge is the U.N. Foundation’s latest initiative, launched at the last day of the 2012 Social Good Summit.

    Interested individuals would need to earn raffle tickets for a chance to win any of the indicated prizes. They can do this by liking a U.N. initiative on Facebook, tweeting about it, taking a quiz or watching a YouTube clip. Each action generates a corresponding number of raffle tickets ranging from one to three.

    The challenge runs Sept. 24 to mid-November.

    Another initiative announced at the event was the GSMA mWomen Design Challenge, which aims to make mobile phones more accessible and valuable to resource-poor women. The challenge: redesign the standard Android smartphone interface.

    The project is a collaboration between the U.S. Agency for International Development, the Australian Agency for International Development, Qtel Group and mWomen.org, an online community for people interested in increasing women’s access to women in developing world.

    Deadline for submissions is on Dec. 14.

    Read more development aid news online, and subscribe to The Development Newswire to receive top international development headlines from the world’s leading donors, news sources and opinion leaders — emailed to you FREE every business day.

    • Social/Inclusive Development
    • Innovation & ICT
    Printing articles to share with others is a breach of our terms and conditions and copyright policy. Please use the sharing options on the left side of the article. Devex Pro members may share up to 10 articles per month using the Pro share tool ( ).

    About the author

    • Jenny Lei Ravelo

      Jenny Lei Ravelo@JennyLeiRavelo

      Jenny Lei Ravelo is a Devex Senior Reporter based in Manila. She covers global health, with a particular focus on the World Health Organization, and other development and humanitarian aid trends in Asia Pacific. Prior to Devex, she wrote for ABS-CBN, one of the largest broadcasting networks in the Philippines, and was a copy editor for various international scientific journals. She received her journalism degree from the University of Santo Tomas.

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