SHARM EL SHEIKH, Egypt — Though multinational companies have long included Africa in their emerging market portfolios, misperceptions continue to overshadow the opportunities that exist for expanding businesses on the continent.
Unemployment and underemployment were cited as the chief concern for 22 of 34 sub-Saharan countries surveyed in the World Economic Forum’s 2018 Regional Risks for Doing Business report. But with a working-age population that will more than double by 2050, according to United Nations estimates, Africa could see vast new economic opportunities.
Get development's most important headlines in your inbox every day.
Thanks for subscribing!
Should your team be reading this?
Contact us about a group subscription to Pro.About the author
Christin Roby@robyreports
Christin Roby is the West Africa Correspondent for Devex. Based in Abidjan, Côte d'Ivoire, she covers global development trends, health, technology, and policy. Before relocating to West Africa, Christin spent several years working in local newsrooms and earned her Master of Science in videography and global affairs reporting from the Medill School of Journalism at Northwestern University. Her informed insight into the region stems from her diverse coverage of more than a dozen African nations.
