It may seem a fanciful exercise to imagine what the corporation of the future will look like, but for businesses grappling with how to incorporate social and environmental goals into their business models, it is not.
More and more companies have come to the conclusion that in order to stick around, they must look beyond quarterly profits at how business may impact society in the long run. Such a paradigm change takes leaders who have a long-term mindset and support the mainstreaming of sustainable practices throughout the company.
One linchpin in changing the corporate mindset and the way a business operates is getting buy-in from the board of directors. These boards generally have a singular purpose: to protect shareholders’ interests.