Appliedinfo Partners, Inc., (AIP) is a provider of interactive training, software solutions, and digital communications services.  As a strategic holding company, AIP’s portfolio contains three divisions—D2 TEAM-Sim, D2 Cybersecurity, and D2 Creative—and two proprietary products: DIF^® and DivTRAK^®.

Founded in 1990 by Betty and John Lau, AIP is a minority- and woman-owned small business.  Their team of talented professionals includes technologists, software and database developers, communications strategists, producers, writers, instructional designers, video editors, animators and graphic designers.

They are headquartered in a 50,000 square foot building in Central New Jersey that includes our business offices, technology and design departments, a green screen studio, digital video editing suites, 3D and motion graphics suite, and data center.

Betty Lau, CEO

An entrepreneurial veteran, Betty Lau is co-founder of Appliedinfo Partners and has been the CEO of the company since its inception in 1990. Her technical leadership resulted in the development of Appliedinfo Partner’s DivTRAK, a leading supplier diversity management software, and DIF, the award-winning, collaborative, on-line course development framework used by the US Army, among others. In addition to her duties as CEO, Betty oversees the enhancements and maintenance of both DivTRAK and DIF.

To lay the groundwork for her independent success, Betty began her career at AT&T, where she entered as a programmer and left as a project manager. She holds a B.S. in computer science from Queens College in New York City and has attended GE’s executive education course.