Marketing and research company, channelled towards value-added services capable of efficiently supporting marketing and strategy decisions. It offers support to its clients in terms of everything related to market information and strategic marketing: marketing research (both qualitative and quantitative), marketing support services and consultancy.

Main headquarters in Bucharest and 6 regional branches in Constanta, Iasi, Brasov, Cluj-Napoca, Craiova, and Timisoara. All centres have the necessary personnel and facilities for carrying out market research projects. ?Over 70 full-time employees, out of which 23 Researchers and 6 Strategic Marketing Consultants. More than 650 field interviewers nationwide, coordinated by 6 Area Managers.

An over 50 times increase in its turnover since its foundation in 1996 places it first among the most dynamic firms in this field. With a turnover of over EUR 1.5m in 2005, Daedalus Consulting is getting closer to a 10% market share in Romania. ? A member of ESOMAR since 2000. A member of SORMA since 2001. A member of the TRADE Network since 2002. A member of Millward Brown International Network since 2005.

Millward Brown is a leading global research agency specializing in advertising effectiveness, strategic communication, media and brand equity research. The company operates through 85 offices in 58 countries.

In the past 5 years the Romanian office was ranked constantly among the first 10 Millward Brown offices by customer satisfaction. Through acquisition of the largest local player on Romanian marketing research market - Daedalus, Millward Brown strengthened its leading position as provider of value added services to its clients in Romania and in the region.

Millward Brown Romania covers Bulgaria and Serbia as well with specific marketing research products, serving its clients at regional level.