They offer their customers innovative solutions and premium services for the protection of people and property. They serve their customers with passion in exceeding their expectations globally.

Founded 1862, more than 150 years ago, Kaba has grown from its origins as a small workshop producing safes into one of the world’s leading providers of innovative solutions and first-class services for the protection of people and property – thanks to forward-looking strategy, smart acquisitions and groundbreaking product innovation.

Innovation leadership - Beyond security

One of the keys to their success in this dynamic industry is a strong global brand. And it is an essential element for achieving their strategic goal of innovative leadership in their core business.

Kaba makes continuous targeted investments in its brand. Recently, with the new brand design which launched on 15 April 2015 and will be implemented worldwide until the end of 2015. They pursue a consistent single-brand strategy, which makes them one of the best known and most valuable brands in their core markets – even beyond their industry.

Brand promise: Beyond security

With their tagline they make a promise. Their customer and partners get more than just security solutions.

They providea very high standards of design, compatibility with a wide range of technology platforms and various types of infrastructure, a solid investment protection, and simplified organizational processes and improved efficiency.

Brand Identity

These days they launch their new brand design. It will strengthen their position and does reflect their brand promise: Kaba goes Beyond security – and creates benefit for all of their stakeholders.

Within the last years, they have further expanded their business all over the world. In this high-paced environment they are focusing on their strengths while keeping their flexibility. Their sharpened brand identity guides them through this process of consolidation and fortification. The brand design is one of the many initiatives they launched to further strengthen their core business.

The new brand design is the outcome of on an intense process evaluating their values, capabilities as well as their ambitions for the future and their roots in the past. It is a modular, systematic framework of containers, colors, and images to underline their user-centered approach and innovational capacity.

In their communication you will still find profound know-how and solid facts. These will be enriched with appealing images of real life situations, colors to highlight the key advantages for you and your business, and a clearly structured layout to guide you through their publications. Overall they aim to provide you with an inspiring brand experience that reflects their own ambition: they go Beyond security. Throughout the year you will find more and more communication material in the new look.