Polar Design is a mid-sized, full-service interactive agency based in Boston. Founded in 1999 as a website design company, they have grown to realize their mission of providing high quality, custom solutions to organizations’ online communications needs. They have fourteen years experience designing marketing websites, designing e-commerce websites and configurators, and developing secure benefits portals. Their cross-functional team of designers, developers and marketers comes together with their unique skills to provide exceptional work, and their tried and true processes ensure this happens in a guided, focused way.
Through their growth and evolution as an agency, they’ve observed how successful projects and online companies develop and the ingredients of their success. Their mission – what they call crystallizing communication – is to perfect their clients’ messages to produce significant results.
Embedded With Their Clients
At Polar Design, they insist on working with clients to understand their strategy and help with execution. This means getting to know their clients, their organizations and their mission closely to help us understand how their online communications needs to fit with other operations, from sales to new product development.
They See the Big Picture – Completely
They firmly believe that only a holistic approach to marketing can succeed – one that ensures technical, design, and marketing decisions fit together and are made interdependently. Polar Design engages in strategy and execution because they know that practitioners are ultimately the best informed strategists.
Results are Their Deliverables
They deliver much more to their clients than web sites or software. Their “product” is a higher return on investment for clients’ online communications, from marketing web sites, to secure portals, to e-commerce and social media projects. That’s because they understand the big picture and how to make design, development, and marketing work together to complement one another (rather than negating each other). At a time when every bit of additional margin helps, a results-oriented, ROI-focused approach by Polar Design is a solution worth counting on.
ROI Means ROI
Being result oriented and providing a comprehensive team does not necessarily equal “expensive”. Depending on your goals, it might or might not. They won’t sell you something at a higher cost that it’s worth because its outside of their ethics to deliver a solution that doesn’t deliver results. Fortunately, they have invested thousands of hours of development to perfect e-commerce and software development tools and they’ve gained a lot of experience in the process. That does shorten the time (and cost) to getting you more of the results you want per dollar you spend. Their track record in achieving this is evident in their interactive case studies and portfolio, which they encourage you to review.
