Joy Ochuka

An enthusiastic brand marketing and communications generalist (Traditional & New Channels) with over 15 years of experience in managing major brands, product portfolios and high-level strategic relationships with high-value business partners across geographies and across 6 industries. Joy has led winning teams in East, Central & Horn of Africa Region and Islands for leading multinational companies. She has a broad perspective on all matters corporate communications and Brand PR, stickler for consistent brand messaging across geographies. A metrics driven professional with up to date on best practices and emerging tools / channels, a prolific content generator and re-purposer (written, video, photo, audio). Extensively experienced in cost effective planning, budgetary control and passionate about working with colleagues and leading media channels to drive brand visibility while ensuring consistency is maintained in key message across geographies. Immensely knowledgeable in identifying brand positioning opportunities, astute in project management with exceptional business acumen and commercial experience. A professional with excellent interpersonal skills and the ability to communicate and build relationships at all levels. An individual with strong writing and editing skills, and the ability to translate complex, technical information in a manner that is both accurate and accessible for broader audiences.