For NGOs to get more and better media mileage, they need to re-examine themselves and how they deal with reporters. Here are six recommendations to improve NGO media performance in the new year.

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About the author

  • Helen Castell

    Helen Castell is a London-based financial journalist with nearly 20 years’ experience covering trade, energy and risk for TXF, Shares Magazine, Global Trade Review, Newsbase, Trade Finance Magazine and other Euromoney publications. At Devex, she writes about development banking, private sector engagement and funding trends. She studied English Literature at Sheffield University and International Journalism at London’s City University, and speaks English, Spanish and Japanese.